Marketing
Undergraduate

Continuation of the educational program
4 year
Payment amount for one academic year
Full-time.............................17 250 000 UZS
Distance.............................9 375 000 UZS
Degree
Undergraduate
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Description of direction
Provides an in-depth study of marketing. Nowadays, marketing communications and advertising have become an integral part of modern business, so knowledge in this field is an important component of training specialists working in various spheres of activity.
In the modern economy, ongoing changes related to the digital revolution and the increasing number of communication channels, the development of social networks and interactive marketing platforms, big data, and omnichannel strategies create new vectors for both business and the educational system.
Graduates who complete this program will possess both theoretical and practical knowledge, as well as modern tools and technologies to support business communications and product promotion in a new digital environment.
FAQ
Who Are We? What is ISFT?
Is ISFT a state educational institution?
No. ISFT Institute is a private/non-state higher education institution. Our institution operates based on licenses and certificates issued by the relevant body under the Cabinet of Ministers of the Republic of Uzbekistan, meeting all the state’s requirements.
Is ISFT Institute registered on the HEMIS platform?
You can check if ISFT Institute is registered on the HEMIS platform through this link: hemis.uz
Contract
Contract amount
Annual contract amount for recommended applicants:
The BCV (basic calculation value) is currently 375 000 UZS.
Tashkent:
The fee for full-time study is 50 BCV (international directions) and for the current year is 18 750 000 UZS.
The fee for full-time education is 46 BCV (other areas) and for the current year is 17 250 000 UZS.
The contract amount for distance learning is 25 BCV the same for all directions and for the current year is 9 375 000 UZS.
Samarkand:
The fee for full-time education is 48 BCV (international directions) and for the current year is 18 000 000 UZS.
The fee for full-time education is 44 BCV (other directions) and for the current year is 16 500 000 UZS.
The contract amount for distance learning is 25 BCV the same for all directions and for the current year is 9 375 000 UZS.
ISFT Institute does not provide scholarships to students, but can provide 100 per cent annual grants.
If 2 or more students study in the same family (brothers, sisters, husband and wife, etc.), each family member receives a 20% discount on the contract fee.
The tuition price changes every year before the start of the new academic year.
Are grant positions available as well?
Approximately 100 total grants are currently planned.
Transfer of Studies
Certainly, our institute offers the possibility of transferring studies. Students who transfer are accepted only starting from the second and third year.
You can transfer to our institute not only from Uzbekistan but also from abroad. Requirements: you must have completed the first year, passed your final exams, and have an order confirming the completion of the first year.
What is ACCA?
ACCA (the Association of Chartered Certified Accountants) is a professional accounting body founded in 1904 in the United Kingdom. Today, ACCA is the largest international organization of highly qualified accountants, with 227,000 members and 544,000 students in 181 countries, holding strong respect in professional circles.
The global recognition of ACCA
The global recognition of ACCA lies in the fact that it is one of the most highly regarded international qualifications in the field of finance and accounting. This qualification is widely recognized by financial professionals, international companies, and government institutions worldwide. ACCA members have the opportunity to hold high-level positions in many countries, reflecting the international recognition of their qualification.
International accreditation
ISFT Institute has successfully passed the international accreditation on 23 January 2025.
What does international accreditation mean?
It means that the quality of education, study programmes, teaching staff and management system of the institute meet international standards.
Quality control of ISFT's teaching system is licensed by the "Eurasian Centre for Accreditation and Quality Assurance in Education and Health Care (ECAQA)."
This organisation is registered as a member of the Council for Higher Education Accreditation International Group of the United States (CHEA/IQG). It should be noted that among private universities in Uzbekistan, only ISFT Institute has ECAQA accreditation.
What does it mean for students?
- Recognition of ISFT diploma in 70 foreign countries
- High confidence in foreign employers and universities
- Possibility to continue studying abroad with an ISFT diploma
- Modern approach to competitive education and profession